William Grand, CEO of NutriFusion and an Inc. 5000 honoree, shares how NutriFusion partners with brands across categories, from snack bars to mac and cheese, to help restore nutrients diminished through modern processing without sacrificing taste or texture. He also outlines a forward-looking vision for a more transparent, nutrient-dense food system, where improved formulation, smarter policy, and better-informed consumers work in concert to strengthen public health outcomes.

Food for Thought Leadership: How the New Food Pyramid is Reshaping Nutrition at Scale

February 17, 2026

William Grand, CEO of NutriFusion, discusses the ultra-processed food crisis and argues that fixing American eating habits requires both consumer education and federal policy. Watch/Listen →

From Farm, Not Pharmacy: How Nutrifusion Turns Real Produce Into Powerful Nutrients

January 1, 2026

Host interviews William Grand, co‑founder and CEO of Nutrifusion, about a cold‑dehydration process that concentrates organic fruits and vegetables into stable, plant‑based powders for use in food, beverages, nutraceuticals, and pet food. Watch/Listen →

Why People Buy: Episode #4 with Ingredient Innovator William Grand (CEO @ NutriFusion)

December 5, 2025

William Grand shares insights on product innovation and the role of education in consumer choices, and provides advice for new CPG companies looking to succeed in a competitive market. Watch/Listen →

How NutriFusion is Transforming the Food and Beverage Industry | Growth Shift Podcast with Jennifer

November 18, 2025

NutriFusion stands out as a pioneer in nutritional innovation. Founded by William Grand during a tumultuous economic period, this company is dedicated to infusing the natural vitamins and minerals from fruits and vegetables into everyday processed foods and beverages. Watch/Listen →

Nutraceuticals in pet food with William Grand of NutriFusion

April 24, 2025

Co-founder and CEO of NutriFusion William Grand answers the question, “What roles do nutraceuticals play in pet food?” Watch/Listen →

QUESTIONS? WE CAN HELP.

NutriFusion® provides the nutrient-rich benefits of fruits and vegetables in everyday food products through whole non-GMO foods to create its concentrated micronutrient and phytonutrient-rich food ingredient blends.

Contact Us→