Press & News

Innovative Food Brands Sneak Veggies on to Your Plate

Clean eating is taking over as more people connect their health to the food they eat. Many consumers are moving away from eating artificial ingredients for better and healthier options. Food companies are taking advantage by adding fruits and veggies to a variety of convenient foods that consumers eat. The Clean Eating Shift This shift towards […]

Annie’s Wants Organic To Be Affordable For All Consumers

The rise of organic food is creating waves all over the United States. The news circulating about the dangers of eating foods laced with pesticides and other harmful agricultural chemicals is shifting people towards clean eating. Consumers are seeing the benefits of eating organic products. However, the accessibility of organic foods is mostly exclusive to […]

Kid’s Menus Should Not be a Marketing Gimmick

Are you raising picky eaters? Then you will be surprised with the recent trend of restaurants offering healthier kid’s menus. Gone are the days when your only fast food option was chicken nuggets, burgers, and fries. Over the past few years, various restaurants started providing dishes that contain ingredients that your kids might not currently […]

Nielsen Says Consumers Are Now Ingredient Inspectors

With the advent of healthy living and clean eating, more people all over the world now practice due diligence when it comes to their food. In the recent Nielsen’s Global Health and Ingredient-Sentiment Survey, 70% of the respondents said that they make dietary choices to avoid health problems like diabetes, high blood pressure, and obesity. […]

Julian’s Recipe Partners with NutriFusion® to Add Natural Vitamins from Six Vegetables

Julian’s Recipe, LLC, a European inspired, gourmet waffle, artisan bread and snack company, has announced it is partnering with NutriFusion® to add the essential nutrients from six vegetables to their latest products. The Julian’s Recipe Savory Potato Waffles marks the first product launch with the GrandFusion® vegetable blend for the company. The new potato waffle […]

Infographic: What do Millennials Eat?

As we already mentioned in this article, the millennials are currently the most exciting generation of product and service companies because of their buying power, shopping demands and capacities. One of the things that the millennials do not feel sorry paying for is food. Research shows that they spend more money on food than previous […]

Creative Marketing Strategies Can Help Kids Eat Veggies

Most parents find it difficult to get their kids to eat veggies. But with the right help, parents may be able to locate the solution, thanks to creative marketing strategies. Researchers from Ohio State University in Columbus used a simple method to encourage children to eat fruits and vegetables. They placed banners in school cafeterias […]

American Consumers Want More Healthy Snacks

Consumers are becoming wiser these days, and they are not only buying snack foods to satisfy their cravings but also to maintain good health. Healthy snacks are the leading category for growth for companies looking to enter the “better-for-you” food market. Companies like Mondelez and Diamond Foods have taken into account the needs and preferences […]

Simple Ingredients are Attracting Consumers to Natural Products

Many consumers are not only more health conscious but are also becoming more careful shoppers. While many consumers still don’t look at the label, a growing group is focused on natural food and beverage products with simple ingredients. The Clean Label Trend There is an increasing number of people opting for clean labels. A clean label […]

2016 American Consumer Snacking Trends

Snacking is very popular among Americans. Most believe that snacks give them the energy to sustain their daily activities. Americans take snacks seriously and 75% of consumers place more importance on the health value of snacks than the taste.  In fact, the preference to healthy indulgence was reflected in the snack trends presented by the […]