Global market research firm Mintel recently released a forecast for food trends in this new decade. This seems to be a crucial decade in which they see consumer tastes for food quickly evolving.
The Trend for More Single-Serve Portions
Single-serve meals are going to have more demand based on statistics from research firms which say that single-person households are on the rise. The US will have more than 36 million single-person households in 2019, a rise of around 80% compared to 2000 statistics. In 2060, the number of elder Americans (65 and above) will be 95 million, almost double that of the 52 million seniors today.
The Battle to Conserve Food
Consumers are becoming more aware of sustainability and waste when it comes to foodstuffs. In fact, this is an important item that many believe will be important for consumers starting this year. Consumers, for instance, are buying irregularly shaped food packages, aware that such items mean that much less food waste.
Retailers are thus studying and applying more flexible packaging systems. “Wonky” veggies and fruits will, therefore, be consumed and not thrown away during processing and packaging. Plastic is also being replaced in packaging by materials that decompose.
New Product Development Means Holistic Health
For manufacturers involved in NPD or new product development, holistic health is coming to the forefront. Consumers want products with lower fat, salt and sugar content, and also want more options on flavors. Meat alternatives are now more popular than ever. More than 30% of Americans think of themselves as flexitarians today. The future is bright when it comes to new product development over the next decade.
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